The six videos, co-produced with community members and rooted in real-life experiences, will debut at a screening event on Friday, 20 June, marking a major step in the drive for equity, diversity, and inclusion in health research. The event will take place on behalf of the campaign ‘Be Part of Research’ and ‘Red for Research Day’.
View the six new videos:
- What is Research? – Inclusion is Everything: access video here
- Your Data Matters – Privacy, Trust, and Protection: access video here
- Your Views – Your Community Needs You: access video here
- Reasons to Trust Research – Acknowledging the Past, Changing the Future: access video here
- Breaking Social Barriers – No One Should Be Left Out: access video here
- Breakthrough Moments – Real Stories of Impact and Hope: access video here
Each video aims to demystify research, highlight its relevance to daily life, and build confidence among those who may feel excluded from or wary of the process.
The launch follows an extensive community engagement campaign led by the project team:
- 40 roadshows reaching over 5,450 people face-to-face
- Over 42 million listeners reached via multilingual radio broadcasts
- Targeted social media advertising to expand reach and accessibility
- Co-production with local voices to ensure messaging is meaningful and culturally relevant
We’re not just talking about communities we’re working with them. This approach is already proving more impactful than traditional outreach.
added Prof Crosby-Nwabobi
Why it matters
Promoting inclusive research is not only about fairness, it’s about better science. By ensuring underrepresented communities are heard, researchers can develop more effective, tailored interventions that improve health equity and advance social justice.
Join us in celebrating this important milestone in inclusive research. Watch, share, and be part of the movement to make research truly for everyone.